Users demand novelty – that’s why we see their preferences change over time
Application redesign allows companies to provide their users with the novelty they desire and gives them a chance to keep up with the evolved user preferences. Hence to maintain the user’s interests over long periods of time and to prolong the success of an application, mobile app redesign can prove fruitful.
Signs Your App Needs a Redesign:
The Right Way to Redesign an Application:
Identifying the Specific Issues You Aim to Address
To begin, it's imperative to clearly identify the specific issues you intend to tackle through the redesign. Start by conducting a thorough analysis of your application, keeping an eye out for user pain points, performance bottlenecks, and engagement challenges. By pinpointing these issues, you can prioritize and focus your redesign efforts effectively.
Defining Distinct Goals
Once you've pinpointed the areas of improvement, it's time to establish precise and well-articulated objectives for your app's revamp. These objectives will serve as the guiding principles throughout the project. Some common aims of app redesign might include:
Your objectives should adhere to the SMART criteria, meaning they should be Specific, Measurable, Achievable, Relevant, and Time-bound. This approach aids in quantifying success and maintaining focus during the mobile app redesign process.
Moreover, clearly communicating the app redesign goals is absolutely crucial to the success of the app, whether the task is assigned to the in-house design team or outsourced to professional Mobile App Redesign Services.
Crafting an Elaborate Strategy
Once you have well-defined objectives in place, the next step is to create a comprehensive plan that outlines the entire process of revamping your app. This plan should encompass the following essential components:
If you do not have an expert in-house team capable of redesigning your application, you might need to partner with a professional Mobile App Design Company. Availing professional Mobile App Redesign Services will ensure all the above-mentioned components of strategy have been taken care of, and all the steps of a Mobile App Redesign Process have been executed to perfection.
Mistakes to Avoid When Redesigning an Application
Skipping User Research & Proceeding with Assumptions
One of the most critical errors in app redesign is neglecting user research. Relying on assumptions can be detrimental to your project. Instead, conduct thorough user research, including surveys, interviews, and analytics, to gain a comprehensive understanding of user needs, pain points, and expectations. User feedback provides invaluable insights, allowing you to tailor the redesign to meet user demands effectively.
Solely Going for an Aesthetic Upgrade
While a visually appealing app is essential, aesthetics alone won't guarantee success. You must strike a balance between form and function. Ensure that your redesign not only looks appealing but also enhances the app's functionality, usability, and user experience. Prioritize intuitive navigation, responsive design, and efficient performance.
Not Testing the Redesigned Version
Failing to test the new design is a grave mistake. Testing helps identify any issues or glitches before the app is released to the public. Conduct usability testing, beta testing, and quality assurance to validate the redesign's functionality and usability. By doing so, you can iron out any kinks, thereby preventing a release filled with issues that might frustrate users.
Redesign your App with Cubix
If your application is showing signs of decreased performance, it might be a good idea to consider redesigning it. To carry out the redesign task successfully for ensuring the best results, leveraging the expertise of an established mobile app design company is crucial. Partner with Cubix to avail top-tier mobile app redesign services and improve your application’s potential for prolonged success. Contact us now to discuss your idea.